BeerGuessrPlay →Keystone Light
Brewed by Coors in Golden, United States
Coors
Golden, United States
1989 · first brewed
Coors launched the Keystone line in 1989, first test-marketed in Chico, California, as a cheaper beer sold with the promise of 'bottled beer taste in a can'. Its ads introduced 'Bitter Beer Face' and the fictional spokesman Keith Stone. The brand now belongs to Molson Coors.
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